close this to read article
Problem Statement
I have created a test to track the number of clicks on an element in a page. On clicking the element, visitors are redirected to another webpage. However, the test reports show that conversions for the track click on element goal are less than the conversions for the corresponding track page visit goal.
Resolution Steps
- The track click on element goal may have been added to the test after it is started. Please ensure that all the test goals are set up and validated before clicking Start.
- Only mouse-down events are tracked as clicks. If pressing Enter using the keyboard also leads to the next page, then clicks are not recorded.
- Check if the page visits goal URL is accessible from other pages, CTA buttons, etc.
- The track clicks on element goals are applied to every element individually. Check if there are other elements in your website leading to the page visit goal URL.
- When visitors click the element you are tracking, the browser generates two requests at the back end—one for redirection to the next page and another for recording a conversion. Sometimes, the browser completes the redirection request before the conversion request is complete. In such cases, the browser drops the conversion request for the clicked element while the page visit gets recorded.
Info: If you are using Data360, the conversion request is saved locally for such cases such that if a request gets dropped due to redirection, it will be resent when the visitor visits any page belonging to the same domain again. The retry mechanism continues to execute as long as the dropped conversion requests are sent successfully. Thus, ensuring that the data is tracked successfully.